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The sustainable tourism portal
Tour4Blue
Tour4Blue is an innovative digital platform that highlights companies in the tourism and sports sector that are attentive to the sustainability and
wellbeing of people and the planet. It is a free showcase to bring together sports-related and sustainable tourist offers with people who live in and/or visit seaside resorts and want to carry out their activities
responsibly.
The Tour4Blue project won the “Call for innovation – Sport in the blue economy” promoted by:
Technical support
Supported by
For people
For those who love the sea, the coast and sports related to this
important natural environment and for this reason want their sports activities to be responsible and sustainable to protect their wellbeing, as well as that of their family and the planet.
For companies
For companies committed to actions and good sustainability practices aligned with the framework of the UN Sustainable Development Goals that want to make their values known, as well as their commitment to their region, and the positive actions they have taken.
Genoa first region with an SDG mapping
The Ligurian capital and its coast, thanks to the mapping of services and products, will be able to show the contribution made to the achievement of the SDGs and consolidate the use of the local areas and its resources, under the guiding principles and values of environmental, social and economic sustainability.
Discover the mapping numbers
Discover to which SDGs the companies present in Tour4blue are making their contribution
Good Practices Discover the dissemination of good practices implemented by the companies present in Tour4Blue
–Participation in inclusion and solidarity programmes 23%
–Social projects for local communities 18%
–Donations to charities or NGOs 17%
–Education for tourists and customers on environmental and social sustainability 32%
–Staff training 29%
–Activities for citizens related to sustainability 16%
–Local suppliers 36%
–Women-led activities 19%
–Ethical and sustainable suppliers 18%
–Reduced water consumption 31%
–Monitoring water consumption 24%
–Support for biodiversity 15%
–Electrical equipment with high energy efficiency 44%
–Prevalence of energy use from renewable sources 21%
–Control of air conditioning energy consumption 17%
–Carbon footprint reduction programme 37%
–Defined emission reduction targets 26%
–Control and monitoring of emissions 23%
–Recycling 35%
–Responsible hazardous waste disposal 24%
–Use of recycled, recyclable or reusable packaging 19%
–Electric car charging stations 26%
–Company electric cars 21%
–Bike sharing service 18%
–Use of 0km raw materials 29%
–Products accompanied by information on use, maintenance and disposal 19%
–Use of waste or recycled raw materials 17%
Find out who uses good sustainability practices such as: Use of renewable energy, Food and 0km products, Recycling, Plastic use reduction, Social inclusion projects, Sustainability education, Sustainable transport